When you’re new to blogging you fall for simple mistakes. In this guide we will outline what those simple amateur blogging mistakes are and what you can do to fix them.

Fortunately or unfortunately, some of these mistakes are common to all bloggers.

As such I can write a few pieces of advice that you can actually use.

You’re only thinking of yourself

And this permeates to everything you do, including blogging. The issue at hand is despite you writing the post, it’s not written for you. It’s not for an audience of 1. The intended reader as you hope and pray are people landing to your site from search engines, social media, guest posts you wrote and other such channels.

Ideas pop up at random times and if you’re resourceful you jot them down or remember them long enough while in the shower, in the loo or when talking to someone to hold a pen and paper. However ideas that sound interesting to you may not be excellent for your blog’s readers.

I have always believed that a blog takes a life of its own that has a personality not too dissimilar from that of your own. However that doesn’t give you right to marshal articles on ideas you think are going to work depending on what you like.

Growing your blog and solving audience problems are the twin tenets on which blogging is founded.

Blog posts in turn should help fuel the growth of those goals and should be used to guide people about problems they’re facing in the industry you’re in, answer questions and concerns.

You cover a broad range of topics

If you cover a broad range of topics most of which revolve around highly competitive keywords it’s highly unlikely that you will get any traffic for any.

Touching big topics in your niche like

How to make money online

Or

How to exercise or how to lose weight

Is what I’m talking about. These are all encompassing topics and being a beginner who has no real experience you can’t do justice to the topic covering nuances and what nots.

Specific topics as a rule attract target audiences resulting in higher conversions. Bland, generic topics do the opposite. If you want success with blogging stick to the former.

So, to get the most short-term and long-term benefits of blogging, you’ll need to be detail oriented and cover specific niche topics.

To do that, first order of business is to arrive at a specific title.

Start with keywords on the specific topic and begin with ideas you can think of. Sometimes keyword research tools will hand over a phrase that might be relevant. That’s the point to get started- specificity.

Your writing is more of a mishmash of ideas

It’s easy to start writing something and lose control just writing everything down as it flows and publishing it without any basic semblance of editing.

Chances are those posts are less than ideal. So the ideas are all over the place without any flow or structure to the presentation.

You will not go long with this haphazard presentation because people like an order out of chaos. The easiest way to not for this fallacy is by creating an outline first and then following it to the dot. The outline gives structure and sense to the article.

You are Being too salesy

Everyone gets it.

You write a blog and expect to make some income out of it.

But that dream almost never actuates into reality because you come across as a slick salesman who’s peddling snake oil.

Most readers can smell that from afar. And that’s probably why you don’t get too far with your offerings.

Rushing with your content

Instead of spending time crafting a piece of content that actually sits well your audience like peanut butter on sliced bread you’re hurrying to get content out there.

Mass produced content is akin to spam.

Thin, low quality, providing little to no value.

Producing boring affiliate content all the time

Yep, making those hosting affiliate commissions is your bread and butter.

No doubt to it.

But posting 5 best web-hosting sites or its variations every month isn’t helping anyone, especially not your readers.

They’ve seen the content over and over and over again. Don’t do it. Seriously, just don’t.

You don’t write data backed posts

In much the same vein as textual diarrhea where you tend to pour out your unadulterated thoughts in random fashion posts that don’t back themselves with data is of not much use to target audience.

I cover this in more detail here.

In wanting to help readers make an opinion that you yourselves hold would it be better to just express your opinion or would it be better to back that data up by statistics and facts.

Let’s say you’re writing on the benefits of using Instagram over Facebook and just express your opinion that since Instagram is everywhere we should also be on Instagram.

Instead if you say it like this: Facebook happens to have the largest user base[link]. However it’s rapidly declining. Most teens and millennials on the platform may have an account but seldom login. On the other hand 75% of teens say that if brands want to reach them Instagram is the place to be. And Instagram attracts the highest percentage of teens and milennials to sign up and actively use the platform. More than 80%[link] of this group has an Instagram account.

Don’t you think that the second paragraph with arguments neatly backed up with statistics rooted in hard data is what would sound convincing and compel people to either change their stand on how they use social media to attract traffic or at least think about what they read. It’s easy to come up with opinions based on hearsay or daydreams. But data backed content is hard to refute, makes an impact and drives lead generation.

Data in blog posts can be used as an introduction to show why your argument makes sense and can help persaude others to see your point.

Your writing isn’t original

Copy pasting is harder to get away with now that most bloggers are aware of it. The repurcussions are quick too.

If your content’s voice doesn’t match with the rest of the content on site it’s easy for them to spot the long nose. It might be a bit off. The words might not be in the correct context. Overalls, it doesn’t feel like you.

Google doesn’t generally penalize copied content. It just doesn’t rank the copied site. So ultimately there’s not much use of the hard work.

No images

Lack of images only implies that you haven’t spent the time or effort to find them.

Images are a break from blocks of text all black on white.

Images add color and an extra angle of meaning and contour.

Use them.